rare models, limited editions, original pairs… why the We The New eshop is revolutionizing the sneaker market

Where can I find Yeezy sneakers or sandals? This is the question that we ask ourselves several times a year when shopping, as the famous pairs designed by Kanye West are rare and impossible to find. We would also like to get a nice pair of Vaporwaffle from the collaboration between the giant Nike and the Japanese label Sacai, but finding a pair was also impossible a few months ago.

Fortunately, in the meantime, the Wethenew eshop has arrived to make life easier for sneaker addicts and the most fashionable among us! The French eshop where the influencer Danae Bessin always finds her happiness indeed offers a multitude of fashionable shoe models, sometimes impossible to find, on her secure site.

See this post on Instagram A post shared by Danae Bessin (@danae)

A French success story
After having played sneaker advisors for a long time, Michael Holzmann and David Benhaïm, who are also streetwear enthusiasts, have decided to create a platform so that everyone can find sneakers at their feet. These two 27-year-old Frenchmen are therefore at the origin of this well-thought-out project which continues to gain followers and loyal customers. Launched in 2018, the Wethenew online store makes it easy to buy limited edition models, not from classic e-commerce sites, but by delving into the intricacies of online resale.

To discover the trendiest models of the moment and to find out what the eshop has to offer, go to the brand’s Instagram account, which already has nearly a million subscribers.

View this post on Instagram A post shared by Wethenew (@wethenew)

View this post on Instagram A post shared by Wethenew (@wethenew)

View this post on Instagram A post shared by Wethenew (@wethenew)

Elizabeth Sall


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