(New York) Skims, the company co-founded by Kim Kardashian which sells sculpting underwear, has doubled its value in less than ten months, investors not hesitating to inject 240 million dollars into it in an operation the valued at $3.2 billion.
Posted at 5:30 p.m.
The reality star turned businesswoman started the company in 2019 with fashion entrepreneur Jens Grede, with the idea of offering stretch bras, briefs, leotards and bodysuits for all sizes.
Skims has since extended its range, with dresses, comfortable pants or hoodies.
The company has also forged several partnerships, creating mini-collections for the American Olympic team Team USA or in collaboration with Fendi.
Skims had already raised $154 million in April 2021 in a funding round led by Thrive Capital and then valuing it at $1.6 billion.
The company has doubled its valuation with the new fundraising, led by Lone Pine Capital with participation from D1 and already equity investment firms Thrive Capital, Imaginary Ventures and Alliance Consumer Growth.
Skims plans to use the money to accelerate innovation, commercialization and partnerships with other brands, the company said in a message to AFP.
Kim Kardashian, 41, is also the creator of the KKW beauty brand. His fortune is estimated by the magazine Forbes at $1.2 billion.