Samsung has achieved remarkable success in South Korea by selling over a million Galaxy S25 smartphones in just 21 days, breaking previous records. The Galaxy S25 Ultra has been particularly popular, representing about 50% of sales. With an ambitious goal of 40 million units globally, Samsung attributes the strong demand to enhanced performance and design features, alongside a new subscription service for future upgrades. The S25 series models have received high praise for their performance, particularly the Ultra variant.
Record-Breaking Sales for Samsung Galaxy S25 in South Korea
In an impressive display of consumer demand, Samsung has successfully sold over a million units of its latest flagship smartphones in just 21 days in South Korea, according to reports from the Electronic Times. This remarkable achievement marks a new record for the company in its home market, showcasing the rapid popularity of its mobile devices.
In comparison, the Galaxy S24 series took a week longer to reach similar sales figures last year. The previous record was held by the Samsung Galaxy Note 10, which managed to sell a million units in 25 days back in 2019. This swift sales performance indicates a strong consumer interest in Samsung’s latest offerings.
Consumer Preferences and Future Sales Goals
While these impressive sales numbers pertain specifically to South Korea, they serve as a promising indicator of the global appeal of high-end smartphones. Samsung has already set a record for pre-orders, although a portion of these may not convert into actual sales due to potential cancellations.
The premium Samsung Galaxy S25 Ultra has emerged as the standout model, accounting for approximately 50 percent of total sales, which translates to around 500,000 units. Globally, Samsung has set an ambitious target to sell 40 million devices from the S25 series, representing a 10 percent increase over its predecessors.
Many consumers in South Korea have credited the enhanced performance of the S25 series as a key factor in their purchasing decisions. Additionally, Samsung highlighted the elegant design of the new devices along with the innovative AI assistant, Galaxy AI.
A notable one-fifth of customers have also chosen to join the ‘New Galaxy AI Subscription Club,’ a paid program that allows users to upgrade to a newer model at a discounted price in the future. While this initiative is available in the USA under the name ‘New Galaxy Club,’ it has not yet launched in Germany.
In our assessment of the Samsung Galaxy S25 models, we found them to excel in performance, with the Snapdragon 8 Elite for Galaxy processor emerging as the leading chip in Android smartphones. The Ultra model topped our smartphone rankings, while both the Samsung Galaxy S25 Plus and Samsung Galaxy S25 also delivered outstanding results.