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Video duration: 10 min
The magazine “8:30 p.m. on Friday”, presented by Laurent Delahousse, offers an offbeat and sparkling look at a current or social event.
A few weeks before the American presidential election, the electoral drama is exciting the crowds more than ever. After the withdrawal of Joe Biden’s candidacy in July 2024, the entry into the running of Kamala Harris gave a second wind to the campaign.
In record time, the discreet vice-president has become the new hope of the Democratic camp in the race for the White House, and Donald Trump’s worst nightmare.
Thanks to a communication strategy focused on social networks, storytelling that revives the symbols of the American dream, and support as glamorous as it is influential, Kamala Harris has transformed, over the course of this lightning campaign, into a modern and popular.
This new issue of “8:30 p.m. on Friday” tells how “Kamalamania” took hold of the United States.
A report by Louisa Ould, Clément Voyer, Vincent Massot and Julie Torkomyan.
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